Author Archives: PDH Staff

5 Real Estate Marketing Tips for Fall

While fall may signal the beginning of the year’s real estate sales slump, you aren’t off the hook for the season. In fact, you can take several steps to beef up your marketing game throughout autumn as you work to keep your sales steady through the coming months. Are you ready to get started? 1.…

How to Use Video Emails for Real Estate Marketing

Video marketing is becoming one of the most popular means of advertising real estate services, prompting many real estate professionals to take note. Could video marketing enhance the experience of your potential clients? Will it facilitate better responses? With real estate training in marketing, you may find more leads, more replies, and more referrals coming…

How to Write Property Listings that Pop

Whether you are a real estate agent or are looking for a house of your own, you have probably read so many property listings lately that everything runs together. A captivating property listing can make all the difference when you want to appeal to a buyer. These tips help you write listings that truly pop.…

A Realtor’s Quick Guide to Home Staging

One recent survey suggested that 77 percent of buyers’ agents claimed that staging a home made it easier to visualize themselves owning the home. Staging a home can certainly make a difference in the sale of your home. While most real estate agents do not stage all homes they sell, the truth is that good…

What Real Estate Agents Should Know about Bump Clauses

Even if you are not familiar with real estate contracts, you might have heard of a bump clause. Real estate professionals often write bump clauses into contracts to allow a buyer to continue marketing a property even after receiving a bid. Sellers who receive better deals can then bump their original buyers. Ultimately, a bump…

The Pros and Cons of Becoming a Real Estate Professional

Real estate professionals often boast rewarding and lucrative careers, but the initial period of starting out in any new field can be tricky. In fact, the first few years of working as a real estate agent are often the most difficult. If you are thinking about starting a new career in real estate, you may…

How to Best Serve Real Estate Clients with Disabilities

As a real estate agent, you may already know that your clients often possess specific desires. Additionally, many clients will also have particular requirements. Individuals living with disabilities often require homes that meet their special needs. Even if you have real estate training under your belt, you may benefit from developing a better understanding of…

Tips on Selling a Difficult Home

Just when you think the seller’s market is working in your favor, you may realize that some homes just aren’t as easy to sell as others. Fortunately, you need not be dismayed. As you will learn in real estate continuing education, even the quirkiest homes have potential owners out there looking for them. You simply…

What Are the Rules That a Real Estate Agent Must Follow When Marketing Their Services?

Real estate, like most other industries, has some strict regulations. Not only do real estate agents need to abide by certain rules when signing paperwork, but they must also do so while marketing properties to potential new buyers. In fact, you are sure to learn more about the limitations in place in your real estate…

What Will the New Tax Laws Mean for Real Estate?

In December of 2017, Congress passed the Tax Cuts and Jobs Act. The new laws will impact not only businesses but also individuals and families — including those looking to buy homes this year. Changes to the tax law this year undoubtedly affect your industry as a real estate agent. Your real estate training will…